RootZ restores the continuity of Jewish identity which has been in decline in America over the last two generations. In this unique moment in history, young Jewish Americans find it a challenge and an opportunity to reconnect with their identity, draw upon the wisdom of their heritage and deepen their bonds with each other. RootZ provides the platform and an entry into a welcoming community with an intentional focus on strengthening families at difficult and joyful moments for Am Yisrael (People of Israel).